Reviewing Network Marketing or MLM Opportunities
Wow the last several months, I have spent alot of time looking at and reviewing a wide variety of network marketing opportunities. If you have ever done this you know it’s not an easy task. I fully believe it becomes much easier when you concern yourself with looking at the bigger picture and not just individual components. I mean there are literally thousands of opportunities to choose from… some have great products but lack in the compensation plan, others have a great compensation plan but mediocre products, and then you have those that appear to have both but the policies and procedures in place by the company are a deal breaker. Some believe you want to focus on opportunity, others on the product, I believe you need to focus on both but there are many other considerations to take into account besides just those two aspects. Often times we don’t do this and we join an opportunity and then feel “stuck” in it once we’ve made a choice, whether it is for appearance sake, pride, or just the idea thhat we don’t want to upset our sponsor or friend, so we are “stuck”. Don’t do that! Well I”m going to tell you it’s better to quit and move on then be stuck in something that isn’t making you feel great. Heck, I’ve made the mistake of enrolling in companies without even fully knowing what the compensation plan was… I highly recommend never doing that!
Someone once told me when I was determined to build an opportunity that had a not so great compensation plan simply because I loved the products so much, that if a company has great products that you love USE them, but from an opportunity stand point move on….. enough said. What I find so many times is that we get so “stuck” on the product that we truly believe everything else will fall into place, and it might, but most often it doesn’t or it takes a REALLY long time to get to that place.
What I believe is that most if not ALL of us in a network marketing opportunity enrolled because we believed in the product or service, BUT because we wanted to make an income, often times we had dreams of a huge income to change our lives. Does the product have to be unique? Well in today’s world it’s hard to find a unique product, let’s face the internet has opened the whole world to us, and another “More” unique product can always come along, so I wouldn’t put all my reasoning on that the company has a unique product not found anywhere else. Does it have to be the least expensive? No, again, from my personal experience I buy many products (as I”m sure you do) that I could find somewhere else cheaper, but I buy the one I like for my own reasons.
With all of that said what SHOULD we look for in a company and opportunity?
- A good product or service that is getting results for people.
- An opportunity that is fair to everyone. ( I dislike those opportunities that only give one method to earn the most and that is based on what package a person can afford to enroll with when they get started)
- Affordable pricing both in the product line and the product packages available for enrollment
- A compensation plan that works for the masses and can have a new person earning money quickly.
- Low monthly volume requirements. Yes I know you have two sides to this coin, the less a person spends a month the less your commissions, but I’d rather have someone spending what most can afford than spending more and end up leaving because they can’t. And depending on the compensation structure this doesn’t have to be a problem.
- A good company vibe
- Tools, Training, Teams, and the ability to openly build in today’s socially active world
But I believe a Great Opportunity has a great product, is affordable to the masses, doesn’t have huge volume qualifications, doesn’t have a large monthly personal volume requirement, and the newest people can make a great income without being a network marketing superstar. I think if you have an opportunity that you could share with a young family just getting started without alot of disposable income and know they can do it without hurting their budget, you’ve got a winner.
Til next time,